About Us

ever&again was born out of a desire to learn from the past, with the hope of creating a better and more beautiful future for everyone.

We aspire to inspire people to act more environmentally conscious in their daily lives and thus preserve our beautiful planet as a sustainable and green home.

At the same time, we understand the reality of everyday life and know that it is not always easy to change habits and routines overnight. However, we firmly believe that small actions can lead to significant change. Therefore, ever&againhas made it its mission to develop zero-waste products that are easy to use and seamlessly integrate into a busy lifestyle. These products are designed to replace single-use items in everyday life and can be reused time and again. They also feature beautiful and unique designs that not only make our Earth a better place but also enhance your life a little bit more. All our products are handcrafted with great dedication and a keen eye for detail in the Frankfurt rehabilitation workshop. You can learn more about our collaboration with the workshop here.

Kristina is the heart and soul of ever&again.

As the founder and owner, she embodies the spirit of the brand. Since its inception in 2017, her passion for our hand-sewn products has driven her to make life a little simpler and more sustainable for everyone. She holds high standards for design and user-friendliness, ensuring that every Ever&Again product is thoughtfully considered from start to finish, captivating you in the process. With boundless energy and the best ideas, Kristina oversees fabric selection, production, marketing concepts, and showcases our products in stores and markets. Not to mention, she bakes the most delicious cakes for our team! Almost monthly, she visits the Reha Workshop with Daniela to plan production on-site. She is always willing to lend a hand wherever needed, knowing just how to keep the team united when challenges arise. Additionally, she develops new products and carefully tests prototypes until she is completely satisfied, ensuring that nothing is rushed into our shop and that every product meets the high standards of ever&again.

Daniela is our star on many fronts

No matter where the fire is, she jumps right in! As a master goldsmith, she initially had no experience with online shops, but over time, she has proven to be a true expert in all things ever&again. She lovingly handles shipping, skillfully plans production, and always has a kind ear for customer inquiries. Her craftsmanship shines when it comes to office supplies or building market and exhibition stands. And when we’re overwhelmed with paperwork or taxes, she is the one who brings order back to our chaos with her logic and insight. Daniela also serves as a significant role model for us in terms of sustainability. If we’re looking for a recipe for homemade laundry detergent or bathroom cleaner, she’s sure to have an idea ready.

Sarah, the vibrant member of our team..

Lives for colors, shapes, and language. Whether it’s the online shop, social media, newsletters, or photography, she has a hand in all things creative. With great love and a keen eye, she oversees ever&again’s corporate design and protects it whenever necessary! As the creative mind behind ever&again, she collaborates with Kristina to develop marketing strategies and adds that special touch to all our print and online products. She is always open to media inquiries and is committed to enhancing the brand’s external presence. With her infectious energy, she brings a lot of excitement to the office and knows how to entertain the team. And should the printer decide to misbehave again, she certainly knows how to calm it down!